2nd edition, revised and expanded

The Ultimate Bid and Proposal Compendium

The reference guide to winning bids, tenders and proposals

Pre-order now

Publication and shipping from January 2027. Pre-order by the end of October 2026 and save 40%.

Updated and upgraded.

We’ve been busy reviewing, revising, extending and enhancing The Ultimate Bid and Proposal Compendium to bring you an even more comprehensive, up-to-date and practical resource for everyone involved in bids, tenders and proposals.

And we haven’t just made a few minor tweaks. We’ve introduced substantial new content, completely revised key sections, added fresh perspectives and given the entire book a brand-new look and feel.

480pages of best-practice know-how
125+visuals, graphs, pictures and tables
4formats, from full-colour print to flipbook
01/27publication and shipping of the 2nd edition

What is new in the 2nd Edition

  1. 1

    New section on Content Management, contributed by Kathryn Potter

  2. 2

    New section on Recruiting and Retaining High-Performance Bid Teams, contributed by Martin Smith

  3. 3

    Completely revised section on Target Pricing

  4. 4

    New section on Behavioural Pricing

  5. 5

    Extended section on Managing Virtual Teams

  6. 6

    Completely revised section on Tools, with a particular focus on AI

  7. 7

    Completely revised section on Bid Certifications

  8. 8

    Countless smaller improvements, refinements and updates

  9. 9

    Completely new look and feel

Cover of The Ultimate Bid and Proposal Compendium, 2nd edition, by Christopher S. Kälin with contributing authors Kathryn Potter and Martin Smith

Exam preparation

Reference guide for the BidMaster™, DealMaster™ and Storyline™ certifications, and support for APMP certifications

The Compendium is also the official reference for the BidMaster™, DealMaster™ and Storyline™ certification exams. Readers preparing for APMP certifications will also find the relevant topics of the APMP Certification Program Syllabus explained. The topics of the APMP Body of Knowledge, which serves as the knowledge base for APMP exams, are also largely covered, explained in detail and illustrated with examples. The author specifically points out APMP definitions, particularly where the APMP view differs from his own, or where the European perspective differs from the American-influenced APMP view.

About the BidMaster™ certification
Badge: Certified BidMaster™, CSK Management

Reviews

What readers say about the 1st edition

No other proposal book is as detailed and relevant.
Colleen Jolly, CPP APMP Fellow, former CEO of APMP International, United States
The compendium should be on the desk of every bid and proposal professional!
Udo Keuter, Airbus Defence and Space, Germany
The book covers in detail all the elements that a company needs to establish and staff a successful proposal organization.
Dick Eassom, CF APMP Fellow, former CEO of APMP International, United States

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Bulk orders

A copy for every member of your bid team?

Volume discounts apply from 10 copies. Email us at compendium@cskmanagement.com and tell us which edition you need and how many.

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